Expertise

Media planning and buying

With extensive experience in producing media strategies to achieves objectives, C.A.S has the knowledge to handle all media requirements. This includes researching, planning and buying. Through excellent contacts in consumer, trade and national press, C.A.S will negotiate the best possible rates on behalf of clients, resulting in a high level of cost and time saving. Whether a campaign requires press, online, TV, radio or even cross track advertising, clients will benefit from C.A.S’ expertise.

Unlike some agencies, C.A.S will continually manage campaigns from the initial meeting through to annual review. The ability to plan and implement a campaign that accurately targets the audience is not only dependent on media contacts, but on expert knowledge of specific vertical markets. Since its inception, C.A.S has built a clear understanding of the disability/healthcare markets, as well as the home interest/lifestyle and marine industries. With this combined knowledge and experience, C.A.S. makes media space work harder for all types of company.